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Case study · Services · Cleaning

Ar Cleaning

How a cleaning company built a professional, visible web presence on reliable, compliant data foundations.

Discuss your projectAll our work
Site
Odoo
SEO/GEO
optimised
360°
multichannel
GDPR
tracking
Sector
Cleaning
Presence
pro website
Official
Odoo Partner
< 24 h
response
En brefAr Cleaning, in brief
✓

Client: Ar Cleaning, a cleaning company operating in Belgium (site ar-cleaning.be).

✓

The challenge: give the company a visible web presence and reliable data foundations, then structure multichannel acquisition.

✓

Our answer: an Odoo website optimised for SEO & GEO, robust tracking with cookie management (GDPR) and a 360 campaign structure.

✓

The effect: a professional, indexable and citable website, a reliable and compliant analytics base, and a multichannel acquisition setup.

The context

Existing online, for a trust-based trade.

Cleaning is a local, trust-based trade: people choose a reliable provider, often on recommendation. But you still have to be found the moment the need arises.

For Ar Cleaning, a cleaning company established in Belgium, the stakes were twofold: a professional, credible website, and reliable data foundations to measure and steer acquisition.

Without an indexable site or compliant tracking, it is hard to be visible on search engines — classic and generative alike — or to know what truly drives contact requests.

The company

Ar Cleaning, cleanliness as a professional signature.

Ar Cleaning is a cleaning company established in Belgium. Its belief: a clean, well-kept space welcomes visitors better, boosts their satisfaction and sustains lasting client relationships.

The company emphasises a reliable, professional service — a guarantee of a high standard of cleanliness and a polished image for its clients.

It is this demand for reliability and professionalism that its digital presence had to embody: clear, serious and reassuring.

Its promise

Reliable cleaning, in service of your image.

01

Professional cleaning

Reliable upkeep of spaces, for an environment that stays clean and welcoming.

02

Lasting cleanliness

A high standard of cleanliness, maintained over time rather than one-off.

03

Image & satisfaction

Impeccable premises that reassure visitors and strengthen client satisfaction.

04

Reliability & trust

Reliable, professional providers: the basis of a relationship built to last.

The stakes

Three priorities to lay the foundations.

01

Pro web presence

Give Ar Cleaning a professional, credible website, visible on search engines.

02

Reliable data foundations

Measure audience and conversions cleanly, respecting GDPR.

03

Multichannel acquisition

Structure acquisition across all of the company's communication channels.

Our approach

A structured method, from site to campaigns.

01

Framing

Framing of goals, positioning and the company's visibility needs.

02

Odoo site SEO/GEO

Building a professional Odoo website, optimised for SEO and GEO.

03

Tracking & cookies

A robust tracking base (GTM/GA4) and GDPR-compliant cookie management.

04

360 campaigns

A multichannel campaign structure, ready to activate across every channel.

What we deployed

What we deployed for Ar Cleaning.

  • Website creation (Odoo)
  • SEO & GEO optimisation
  • Tracking base (GTM/GA4)
  • Cookie management & GDPR
  • 360 campaign structure (multichannel)
Results

Foundations laid, ready to perform.

Site
Odoo
SEO/GEO
optimised
360°
multichannel
GDPR
compliant
More work

Other projects that speak for themselves.

Legal · Immigration law

Cabinet Halabi

More visibility for a law firm, fully respecting professional ethics. Read →

Construction · Building

Bati Belgium Group

A professional web presence for a construction player. Read →

Energy · Solar

Coverit

Visibility and acquisition for a solar specialist. Read →

FAQ

Frequently asked questions

What is Ar Cleaning?

Ar Cleaning is a cleaning company established in Belgium. It emphasises a reliable, professional service: a clean, well-kept space welcomes visitors better, boosts their satisfaction and sustains lasting client relationships.

What did Nexuro Digital do for Ar Cleaning?

The creation of an Odoo website optimised for SEO & GEO, a robust tracking base and GDPR-compliant cookie management, then the structuring of 360 campaigns across all of the company's communication channels.

Why an Odoo website for a cleaning company?

Odoo enables a professional, indexable and scalable website, connected to management tools. Optimised for SEO & GEO, it becomes visible and citable on classic search engines as well as generative engines.

What is GDPR-compliant tracking?

Reliable audience measurement (Google Tag Manager, GA4) combined with privacy-respecting cookie and consent management, to steer acquisition without compromising compliance.

What does a 360 multichannel campaign mean?

An acquisition setup structured across all of the company's communication channels, rather than isolated actions, to reach the right prospects in the right place.

Can I get the same for my cleaning company?

Yes. We apply the same method — an optimised site, compliant data foundations and multichannel campaigns — tailored to your business. Timothy or Bryan will reply within 24 hours.

On en parle ?

Let's talk about your project.

Timothy or Bryan replies within 24 hours — no jargon, with a clear action plan.

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