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Case study · Legal · Immigration law

Cabinet Halabi

How a Brussels law firm specialised in immigration law grew its digital visibility without ever breaching professional ethics.

Discuss your projectAll our work
25+
years of expertise
Brussels
bar
Multi-channel
Ads + ABM
100%
compliant
Cabinet Halabi
Sector
Legal
Brussels
Saint-Gilles
Official
Odoo Partner
< 24 h
response
En brefCabinet Halabi, in brief
✓

Client: Cabinet Halabi & Associés, lawyers at the Brussels bar (Saint-Gilles), specialised in immigration law and family law — over 25 years of experience.

✓

The challenge: grow visibility and generate qualified enquiries in a strictly regulated sector (professional ethics, confidentiality, GDPR).

✓

Our answer: SEO across the 3 pillars, Google/Facebook/LinkedIn Ads campaigns, content, tracking (GTM, GA4) and social selling — all compliant.

✓

The result: greater visibility and a steady flow of qualified opportunities, within the profession's ethical framework.

The context

Getting visible without breaching ethics.

Cabinet Halabi & Associés advises and defends individuals in immigration law — immigration, family reunification, naturalisation, residence permits — and family law.

In a legal sector, communication is strictly regulated: bar ethics, professional confidentiality and GDPR (sensitive personal data). Every marketing action had to remain beyond reproach.

The stakes: to be found at the right moment by people who genuinely need a lawyer, without ever resorting to solicitation or promises of outcome.

The firm

A leading Brussels firm in immigration law.

Founded by Emmanuelle Halabi, a lawyer at the Brussels bar for over 25 years and a recognised specialist in immigration law, the firm brings together several lawyers (Halabi, Palsterman, Lombaert) around one standard: rigour and closeness.

Based in Saint-Gilles, it supports individuals and families on cases that are often sensitive and decisive for their future.

It is this standard, both human and legal, that the digital presence had to reflect: serious, clear and reassuring.

Areas of expertise

Complete legal support.

01

Immigration law

Immigration, residence and permits, appeals — the firm's core practice.

02

Family reunification

Reuniting families in line with Belgian and European procedures.

03

Naturalisation

Support with Belgian nationality applications.

04

Family law

Marriage, legal cohabitation, filiation, separations and divorces.

05

Advice & defence

Clear advice upfront and rigorous defence before the courts.

06

A human approach

Listening, availability and clarity on cases with high personal stakes.

Compliance

A strict framework, respected to the letter.

  • Compliance with bar ethics (no solicitation, no promise of outcome)
  • Professional confidentiality and case privacy
  • GDPR compliance on sensitive personal data
  • Cookie consent & privacy-respecting tracking
  • A sober, informative tone, never sensational
The stakes

Three priorities, one framework.

01

Targeted visibility

Be found by the right people, at the right time, on the right queries.

02

Qualified opportunities

Generate contact requests genuinely relevant to the firm.

03

Full compliance

Every lever activated in strict respect of ethics and GDPR.

Our approach

A data-driven method, tailored to legal.

01

Audit & framing

SEO audit across the 3 pillars (technical, content, authority) and framing of ethical constraints.

02

Content & SEO

Editorial calendar and pages optimised for immigration-law search intent.

03

Multi-channel campaigns

Targeted Google, Facebook and LinkedIn Ads, plus ABM and LinkedIn social selling.

04

Tracking & steering

Google Tag Manager and GA4 to measure, respecting consent.

What we deployed

What we deployed for Cabinet Halabi.

  • Full SEO audit across the 3 pillars
  • Editorial calendar & optimised content
  • Google Ads, Facebook Ads & LinkedIn Ads campaigns
  • ABM & LinkedIn social selling (Sales Navigator)
  • Webinar via the Odoo module
  • Robust tracking (GTM, GA4) & GDPR compliance
Results

Concrete results, by the book.

25+
years of expertise
3 pillars
SEO audit
Multi-channel
Ads + ABM
100%
GDPR compliant
Testimonial
« I found an attentive team, available even for my last-minute questions, and remarkably caring. Complex concepts become clear thanks to their explanations, and the results followed. For lawyers who value a relationship of trust, I warmly recommend them. »

Emmanuelle Halabi · Founder, Cabinet Halabi

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FAQ

Frequently asked questions

Who is Cabinet Halabi?

A law firm at the Brussels bar (Saint-Gilles), founded by Emmanuelle Halabi, specialised in immigration law (immigration, family reunification, naturalisation) and family law, with over 25 years of experience.

What did Nexuro Digital do for the firm?

An SEO audit across the 3 pillars, an editorial calendar, Google/Facebook/LinkedIn Ads campaigns, social selling and compliant tracking (GTM, GA4), all respecting professional ethics and GDPR.

Can you advertise for a lawyer in Belgium?

Yes, but it is strictly governed by bar ethics: objective information, no solicitation or promise of outcome. We design every campaign within that framework.

How do you handle GDPR on sensitive legal data?

Through consent-respecting tracking (Consent Mode, cookies), data minimisation and compliant forms. Case confidentiality remains absolute.

What results for a law firm?

Greater visibility and a steady flow of qualified enquiries, without compromising the firm's image or ethics.

Can I get the same for my firm?

Yes. We apply the same method — audit, SEO, targeted campaigns and compliant tracking — tailored to your field. Timothy or Bryan will reply within 24 hours.

On en parle ?

Let's talk about your project.

Timothy or Bryan replies within 24 hours — no jargon, with a clear action plan.

Request my free audit
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